Flavio’s dedication to perfection is a guiding principle at Uai Coffee. From selecting beans to brewing techniques, his commitment to quality ensures every cup meets the highest standards. Alongside his wife, Danielle Oliveira Menezes, Flavio aims to share his passion for exceptional coffee, setting new industry benchmarks and enhancing the coffee experience for all.

Danielle embodies dedication and innovation in the specialty coffee industry. Her journey from Brazil’s Cerrado Mineiro to North American entrepreneurship showcases her passion for coffee and commitment to sustainability. Danielle integrates coffee science with ethical practices, ensuring Uai Coffee’s offerings are exceptional and responsibly produced. She believes coffee bridges cultures and communities, driving her mission to educate and engage enthusiasts. Under her leadership, Uai Coffee aims to become North America’s top online specialty coffee store, celebrated for quality, innovation, and positive impact.

Born in 1947, José Maria de Oliveira has been a cornerstone of coffee production in Campos Altos, Minas Gerais, within the renowned Cerrado Mineiro region. José Maria dedicated himself to mastering coffee cultivation, transforming his farm, “Toca da Raposa,” into a beacon of excellence with his wife, Lourdes Oliveira. In 2023, his farm won first place for the best specialty coffee of Minas Gerais in the induced fermentation category by Expocacer, showcasing his commitment to quality and sustainability. This achievement is a testament to his hard work and sustainable farming practices, shared proudly with his grandson, Deyvid Oliveira. José Maria is known for his humility, generosity, and tireless work ethic. A devoted father of five, grandfather to fifteen, including Danielle Oliveira Menezes and Deyvid Oliveira, and great-grandfather to four, his love for family is boundless. An avid soccer enthusiast, José Maria’s passion for his team, Cruzeiro, even influenced the name of his farm. His dedication to sustainable farming ensures his legacy will thrive for generations. José Maria de Oliveira’s life is a rich tapestry of dedication, love, and respect for the land, his family, and his community, inspiring all who know him or taste his coffee.

A master of coffee craft, Deyvid Oliveira brings to Uai Coffee a rich legacy steeped in the traditions of Brazilian coffee cultivation. A skilled coffee Q grader and seasoned producer, Deyvid has been immersed in the coffee world from a young age, mentored by his grandfather. His deep-rooted expertise and innovative approaches shine across the various farms he oversees in the Cerrado region. Deyvid’s reputation as one of Brazil's premier coffee makers is well-earned. He excels in creating distinctive coffee profiles that cater to dynamic market needs, from seed to cup. His dedication to excellence is evident in his recent triumph at the Best of Cerrado regional 2023 competition, where he clinched first place in the Induced Fermentation category and set a record with a $101 per pound sale at auction. At UaiCoffee, Deyvid continues to innovate and uphold the highest standards of coffee production.